Why We Recommend Sustainable Rye Flour – A Nutritious Alternative You Can Trust

Rye flour has long been favoured by bakers for its robust flavour, dense texture and nutritional value. But in recent months, organic rye has become increasingly hard to source – both in Australia and globally – due to limited crop availability. 

Rather than leave a gap in our range (and in your baking routine), we’ve turned to a trusted alternative: Certified Sustainable Stoneground Whole Rye Flour. Grown and stone-milled in regional NSW by our long-standing supplier, Wholegrain Milling, this flour offers the same versatility and nourishment, with the added benefit of being grown in a way that supports long-term environmental health. 

Whilst not organic – it is Certified Sustainable, which is a meaningful accreditation in many ways. 

What is Certified Sustainable Flour? 

“Certified Sustainable” isn’t just a buzzword – it’s a rigorous farming standard focused on the long-term health of our soil, water, biodiversity and farming communities. It gives farmers the flexibility to apply regenerative, low-intervention practices while still producing high-quality food in a way that protects the environment. 

Key aspects of sustainable farming include: 

• Soil-first principles: Building healthy soil without the heavy use of synthetic fertilisers or harsh chemicals 
• Water stewardship: Using water efficiently and responsibly 
• Low spray, low impact: Minimal use of inputs, only when necessary – many crops are grown with no chemical sprays at all 
• Biodiversity and habitat preservation 
• Third-party verification: Ensuring integrity and transparency across the entire supply chain 

You can read more about the differences between certified organic and certified sustainable in this article or check out our FAQs for a quick comparison. 

Why Choose Sustainable Rye Flour? 

If you’re looking for a responsible, nutrient-rich alternative to organic rye flour, our Sustainable Stoneground Whole Rye Flour is a smart and wholesome choice. Here’s why: 

• Grown with integrity in Australian soil 

Wholegrain Milling’s Certified Sustainable rye is grown on family-owned farms using practices that restore the land, not deplete it. That means you’re supporting local producers who are future-proofing food for the next generation. 

• Stoneground for flavour & nutrition 

The flour is traditionally stone milled, which helps retain the natural oils, bran and germ. The result? A more flavourful and nutritious flour, rich in fibre and key minerals like manganese, phosphorus and magnesium. 

• Perfect for baking 

Just like its organic counterpart, Sustainable Stoneground Whole Rye Flour offers that rich, earthy flavour rye lovers crave. It’s ideal for sourdoughs, rustic loaves, crackers and dense, satisfying baked goods. 

• A practical way to reduce supply pressure 

By choosing the sustainable alternative, you’re helping reduce demand pressure on limited organic rye stocks – which helps everyone. It’s a small shift that makes a big impact. 

The Honest to Goodness Take 

At Honest to Goodness, we believe sustainability and transparency are just as important as certification labels. Our goal is to offer you options that align with your values, even in times of supply disruption. 

We’re proud to partner with Wholegrain Milling – a pioneer in sustainable and regenerative farming – to bring you this thoughtfully produced rye flour.  So why not give this sustainable alternative a try? We think you’ll be pleasantly surprised by the quality, flavour and purpose behind every bag.