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OUR VALUES

OUR PURPOSE: TO MAKE HEALTHY LIVING SIMPLE, SUSTAINABLE AND ACCESSIBLE

Our values are at the heart of what we do and reflect what is important to us, how we do business and fulfil our purpose.

 

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INTEGRITY & TRUST

We build honest and genuine relationships with our community of customers, suppliers, partners, and each other. We value honesty and integrity and work with people with shared values and sense of purpose. We listen, are respectful and provide a safe space where people can challenge and enrich each other.

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OUR PEOPLE THRIVE

We provide a supportive environment where our team members are motivated and happy, succeed and grow. We are ambitious, passionate about what we do, collaborate for meaningful progress, stay focused and make things happen. We value the contribution of each team member, understanding that each of us can make a difference but together we are stronger and can drive change.

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INNOVATE, EDUCATE & INSPIRE

We foster innovation and welcome great big ideas. We are curious and enjoy sharing wisdom & knowledge that supports our vision. We actively encourage innovative product development, keep things real, push boundaries and do our best to lead the way for better and inspire others to join us.

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MAKE AN IMPACT

To the community, to the planet, to people. We ethically source the highest quality natural & sustainable products from the world’s most reputable suppliers. We actively support healthier and more sustainable ways of living and improve the accessibility of healthier alternatives. We want to make a positive impact and contribute to a better world for us and future generations.

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SUSTAINABILITY

We support sustainable sourcing and agriculture practices through education and action. We make ethical, sensible, and sustainable choices to ensure the long-term success of the business to enable the positive impact we can make on the world to continue well into the future. We reduce, re-use and recycle in our daily operations and strive to constantly improve. Find out more about our sustainability endeavours here.